Interests

  • First-party data
  • Content Marketing
  • A/B Testing
  • SEO and SEM
  • Product design
  • Team mentoring

Experience

  • Startups and B2B
  • Data marketing
  • Information analysis
  • Growth strategies
  • Lead Generation
  • Nurturing strategies

I am a Digital Marketing Director with a strong Data Marketing and Information Analytics background, extensive experience and successful deliverables in growth strategies, automation, hypothesis validation, and first-party data strategy development.

I have extensive experience leading teams and directing strategic execution for companies with SAAS models, B2B startups, digital marketing agencies, banking, and retail.

 

 

Last but not least, I have been a cyclist for as long as I can remember (mountain, road, anything with two wheels and pedals).

Case Studies*

* Learnings and ideas that I am proud of and want to improve in content marketing and lead generation projects.